The Federalist Papers first addressed many of the human issues which befuddle good transportation demand management.  How do forward thinking politicians who depend upon the votes of people who don’t have the time and/or inclination to be informed of complex problems manage to communicate long-term issues and needs?  The Federalist Paper s’ writers were concerned primarily with uneducated voters who might not understand complexity but today, of course, we have self-involved voters who rarely dwell deeply enough.  Since the beginning of the http://www.styleweekly.com/styleweekly/selective-attention/Content?oid=1361320, we’ve become a bumper sticker society.  Individually, especially since the internet,  we demand instant gratification which ensures our political and social “solutions” aren’t.

                I’m writing from Charlottesville, Virginia where Thomas Jefferson founded the nation’s first public university in order to help people – okay, white male people – overcome the education issue. Today, as the Nudge authors (Thaler and Sundstein) note, organizations, businesses, politicians have no incentive to straighten out audience misconceptions.

                Since I’m not an organization, a business or a politician, we need, I submit, to begin recognizing the complexity of modern life and, hence, I write op-ed in a variety of media.

The Washington Post and other newspapers agree that we need more reading.

Many media note that we shouldn’t be so quick to point fingers.

And though I’m an environmentalist, there’s plenty of fun to be had with “green marketing.” Still, the environment is too important to only laugh.

Culture and how it affects us is a regular subject, including a different look at the Virginia Tech shootings.

Of course I follow politics, including campaign finance, where I often “see” different concepts. And there’s always something to laugh about in politics. And sometimes the laugh reveals deeper truths.

But most of my recent work has some connection to transportation, especially bicycling and The Corporate Average Fuel Economy standards.